Exciting Announcement: Featured Article in Cannabis Business Insights
- Feb 4
- 1 min read
We are thrilled to announce that our latest article has been featured in Cannabis Business Insights magazine! This article delves into the latest trends and insights within the cannabis industry, providing valuable information for businesses and enthusiasts alike.
We encourage you to check it out and gain some insights into our perspective on the cannabis market, in particular the lack of transparency.
Excerpt:
Much of the industry evaluates cannabis based on surface-level characteristics like appearance, alleged potency and aroma, while ignoring the growing methods behind the product. This is a critical oversight, especially when cannabis is being used for medical and wellness purposes. A flower’s appearance tells part of the story — but the soil, inputs, and integrity behind it tell the truth.
If a company is unwilling to be transparent about how their product is grown and harvested, there is usually a reason. And consumers should be deeply cautious of that. Pesticides, chemical fertilizers, mechanical or full-plant harvest methods (which lead to diminished or inconsistent plant potency and compromised terpenes), fraudulent lab tests and irradiation are often hidden behind vague claims and opaque supply chains, even though they directly affect the final product and, ultimately, the human body.
To read the full article, click the link below:
Thank you for your continued support, and we hope you enjoy the read!
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